Hot on the heels of the MG EX-E, the Rover CCV (Coupe Concept Vehicle) made its debut at the Geneva motor show of 1986. Unlike the MG, which there was absolutely no intention of putting into production, the Rover CCV acted as a toe-in-the-water exercise to preview the styling of the Rover 800 and sound out potential buyers of the coupe version. As it was, the CCV was an extremely handsome car and it adopted the running theme in all Austin Rover projects of the time – slim headlights that bracketed a slit-like grille. The interior was also mocked-up for his prototype and boasted solid state instrumentation and a dashboard mounted CD player (very novel back in 1986).
